Sales Specialization
A Specialization or Certification in Sales can be earned by any UA student. Sales is one of four Specializations offered under the Marketing Major. Any business major can earn a Specialization by completing the courses listed below. Non-business majors can earn a Sales Certification by adding MKT300 to those four courses.
The four courses provide students with sales theory, up-to-date concepts and technologies, practical process applications, and live business-to-business selling environments. Students who have earned the Specialization or Certification can contribute revenue to a hiring organization more quickly, while also being more prepared to accept continued sales and management training. Sales Specialization and Certification students get access to Sales Program professional development and corporate recruiting events.
CLICK HERE TO SIGN UP FOR THE SALES SPECIALIZATION.
Required Courses
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MKT337 Professional Selling: a broad survey of the sales process from Prospecting to Partnering that includes video roleplays and access to sales professionals. 3hrs.
Upcoming Offerings: Summer 1 2012, Summer 2 2012, Fall 2012, Spring 2013
MKT338 Sales Management: managing customer accounts, recruiting and running a sales team, and allocating marketing resources to maximize profit and meet strategic goals. 3hrs.
Upcoming Offerings: Spring 2013, Fall 2013
MKT437 Advanced Sales: working directly with local, national, and global organizations to practice and polish business to business selling skills. 3hrs.
Upcoming Offerings: Fall 2012, Spring 2013
MKT493 Special Topics (Sales): 3hrs.
Upcoming Offerings: Fall 2012